Digital Creativity for developing Digital Maturity future skills (DC4DM) is the three-year research project funded by the European Commission under the Erasmus+ Programme. Its main objective is to implement, apply and disseminate the DC4DM educational model to develop and empower digital creative abilities to strategically drive the application of future emerging digital technologies in any field.
Shared within a European network of HEIs, SMEs and Startups, Business Incubators, the DC4DM model will train talents that will enable companies to achieve digital maturity. They will become Digital Maturity Enablers.
Design, with its human-centred approach, plays a key role in this transformation. As researchers and educators, we must update our educational models and train the necessary skills so that our students are able to strategically address the future social and environmental challenges of the future by exploiting the opportunities offered by emerging digital technologies, keeping people at the centre.
Project Coordinator Marita Canina, Associate Professor and scientific head of the research lab IDEActivity Centre
The DC4DM model, developed considering the main Digitally Mature company’s needs, promotes the development and empowerment of creativity, design and entrepreneurial skills with tools and methods to adapt and advance new collaborative practices, integrating digital technologies, creative process and design in order to boost employability, and companies’ competitiveness and innovation potential, in different contexts of application. For each identified need, the model integrates the specific set of skills defined as Digital Creative Abilities (DCA) that empower people to express their creative potential and think and act in a non-predictable digital world. The skills included in the model are structured along different dimensions, among these, the Digital Sustainability and Responsibility become therefore a pillar on which the model is based. This dimension includes the future, ethical and sustainable thinking skills relevant when designing for uncertain digital futures.
The project main outcome will be an educational box that includes the action model and the tools and methods to train cross-functional teams of design, engineer, business students to face the complex real-world challenges brought by digital transformation.
The ongoing digital evolution is having a strong impact on every sector of our society, creating opportunities and threats that need to be strategically addressed and managed.
The consortium, coordinated by Prof. Marita Canina, Associate Professor at the Department of Design and scientific head of the research lab IDEActivity Centre, includes 4 universities from 3 EU countries – Politecnico di Milano (IT), Universitè Jean Monnet Saint-Etienne (FR), Institut Mines-Telecom (FR), Universidade de Madeira (PT) – and one business incubator – Startup Madeira (PT).
